MEC

James Reynolds

Partner, Senior Digital Director, Performance Marketing
MEC

James Reynolds

Partner, Senior Digital Director, Performance Marketing

Biography

James is the programmatic and audience solutions lead on the AT&T business, concentrated on delivering data-driven results across the multifaceted portfolio. He is a practiced, digital marketing professional specializing in programmatic, ad operations, data strategy and analytics. His experience building cross-functional teams, whom deeply understand the roles of technology in marketing, have resulted in more holistic views of audience, efficient buying, effective measurement and insight.

In James’ ten years in digital media, he has had the opportunity to produce emerging advertising/marketing technology solutions for businesses such as JPMorgan Chase, Marriott International, Sprint Nextel, Activision Blizzard, Farmers Insurance and Bristol Myers-Squibb.

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